OpLaunch Credentialsnew product development professional certification logo

Certified New Product Development Professional [PDMA]

Contributions to new product development literature

Recent Publications

Insights on Brooks' Law and launch

Pricing Strategies at Fairchild Semiconductor

Pricing impacts success in NPD

Who will you designate as 'Launch Architect?

In developing and launching a software product, try an underdo strategy (37signals and Basecamp)

Recent Book Reviews Published in the Journal of Product Innovation Management (JPIM)

Designing Interactions

Innovation on Demand: New Product Development Using TRIZ

Swarm Creativity: Competitive Advantage through Collaborative Innovation Networks

The Long Tail: Why the Future of Business is Selling Less or More

 

Optimize New Product Development Collaboration to Achieve Outstanding Launch Results

OpLaunch provides interdisciplinary services to enhance the development and launch of new products in the technology sector. We assist development teams in new and established companies during new product development to achieve launch success.

OpLaunch offers the following services:

Maximizing the creation and delivery of value during product launchHow you progress from a product idea to a product launch reflects how you create and deliver value. Our interdisciplinary approach ensures that your NPD efforts will be characterized by exceptional collaboration and system-level results to produce exceptional value. In practical terms, this enables teams to develop the appropriate product and deliver it on-time.

How OpLaunch Can Help You Maximize Launch Success

We have the expertise to improve new product development and launch success by:

Because we have comprehensive, new product development expertise (as evidenced by the diversity of our NPD publications), we can help you add extraordinary advantages to your NPD efforts.

OpLaunch provides rigorous evaluations of the practical development options that maximize the potential for launch success. We specialize in the development and launch of products and services such as measurement systems for scientists and engineers, software, computers, and technical training applications.

Next Steps to Launch Success

To inquire about specific ways to improve your new product or service development process, I invite you to start a dialog by visiting our Request for Information page.

If you are not ready to contact OpLaunch, I invite you to explore our free resources to learn more about new product development topics.

Mark A Hart, OpLaunch founder, a certified New Product Development Professional (NPDP)

 

 

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