OpLaunch provides interdisciplinary services to enhance the development and launch of new products and services in the technology sector. OpLaunch offers the following services:

New Product Development Process Training Services

These services provide immediate access to practical guidance on how to apply proven new product development and launch principles.

These coaching and consulting services are designed to result in:

• Maximum synergy across functional groups
• Minimum disruption to your engineering and marketing staff (your engineers can spend more time doing engineering tasks and your marketing specialists can spend more time on their specialty tasks)
• Improved early sales

For more information, visit our NPD Process Training Services page.

Design Services

These services provide strategic and tactical plans critical to development and launch success. This includes launch plan design.

Our premium design service is called Launch Architecture. It provides a robust, system-level design to complete all of the development within the project constraints. It includes the entire launch environment from the macrolevel of selecting product features and communicating product benefits to the microlevel of developing the search engine optimization strategy.

For more information, visit our Design Services page.

NPD-tuned Development Services

NPD-tuned development services provide an enhanced version of services for a collaborative new product development environment. Our development contributions quickly align with other development efforts to produce outstanding launch results.

The OpLaunch video, training, and web development services are tailored to improve communication from your development group to your intended audiences. Everyone (including your competitors) has access to video services, presentation programs, and web tools. What drives the choices for incorporating specific technologies to enhance the product launch results? What differentiate providers like OpLaunch is expertise in new product development. We have the background to work with your subject matter experts (such as engineers, scientists, product managers, and executive staff) to produce rich media experiences that achieve the intended business results.

Trade show services are designed to improve early sales when your potential customers are evaluating your products and those of your competitors at high profile events. We can assist you with demonstrating your products and communicating the benefits. We can work synergistically with your in-house marketing communications group, your public relations specialists, and your booth designer. A unique service that we provide is assistance in selecting representatives to participate in the events and developing/delivering the associated training to achieve maximum results for the current and next product launches.

For more information, visit our Development Services page.